> > > > > Online Training Session: The Basics of Email Marketing
Next Date: APR 10; 1 PM EST
see below for additional dates Duration: 1.5 hours - includes Q&A
Trainer: Pamela Hazelton
This session is geared toward site owners and staff members responsible for marketing the store and products via opt-in mailing lists. All paid-per-class attendees receive a $10 coupon discount on any future DesignExtend.com purchase. Running your own email campaigns takes more than typing words and clicking send. From using properly coded HTML to avoiding oft flagged words and phrases, the formatting and actual content of an mass-sent email is key to the success of delivery. You'll learn about the common pitfalls of email campaigns, and how to cut down the number of "marked as spam" messages while increasing the number of read and "link-clicked" campaigns. Information and examples are presented using easy to understand terms, unlike publications that commonly require you already have an in-depth knowledge of standard practices. Whether you've been running an email list based on what you've heard through the grapevine, or are thinking of creating one, this course is for you.
About the Trainer:
Pamela Hazelton is a seasoned trainer, writer and designer in ecommerce and MIVA Merchant. She speaks at the MIVA Conference each year, and is retained by many small companies for stuides on shopability and usability, as well as one-on-one and group training in several topics. She is the author of the MIVA Merchant Books.
About Our Online Training:
We use GoToMeeting
 to hold Webinars (you do NOT need to have your own GoToMeeting account to attend training sessions). All registered attendees will receive access information no later than six hours before the meeting. Access is via the Internet and Telephone conferencing. In order to maintain focus and to help users retain information, all online training classes are limited to 10 users at a time. Our goal is retention of information, so all sessions run 1 hour increments (longer sessions include breaks), and are followed by a Q&A. Materials:
Each training session is followed up with a quick sheet that lists the topics discussed as well as resources. This allows attendees to focus on presentations and discussion without the need to take extensive notes. Guarantees:
While we cannot guarantee a specific level of retention, our experience shows that every user gains knowledge. Trainers use laymen's terms and every-day examples to provide the best possible insight, avoiding highly technical terms. Thus, this training class is not designed for advanced users. Times/Dates:
Times and dates, when you enroll, are committed. Refunds for failure to attend without prior notice are given only under special circumstances, and are handled on a case-by-case basis. Reschedules are also handled on a case-by-case basis, dependent upon time frame of notice. Discounts & Packages
An attendee of one session may attend future sessions at a 10% discount. You may also sign up for an Unlimited Training Plan for only $299 annually, whereas you can attend any training sessions in a calendar year on a first-come, first-served basis. Need one-on-one or group training for your business? Please contact us for details. Future Classes...
Want to be notified when new classes are scheduled? Signup for notifications of new sessions and schedules.
|
|
I am the...:
|
|
|
|
|
